Episode 29: Everything To Know About O2O Marketing in China

With the introduction “New Retail” by Alibaba large eCommerce platforms such as TMall, JD, Amazon, and many other tech companies are looking for more ways to integrate the Offline to Online and Online to Offline (O2O) experience for consumers worldwide.

In this episode, we explore the idea of O2O and how smart cities, AI, and the power of big data is creating this seamless Offline/Online experience. Join us as we discuss O2O in China and how you can leverage it for your brand.

What you’ll learn in this episode…

  • What is O2O and how it will impact business around the world in the near future?
  • Discover the reality of O2O commerce why whether it is hype or a serious long term investment to be considered for your business/brand.
  • How brands and businesses are currently leveraging O2O in China.
  • and much more…

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